Search Engine Optimization
A website is essential for any business to have an online presence, but what if no one knew that you and your company existed? Many people and companies can offer you website design promising a ‘pretty’ website with the functionality that your customers need. Having that ‘pretty’ website is great, but if your target customers cannot find your website; its a waste of time and money. You also need to be confident that when a potential customer does end up at your website, they will convert.
A live website that doesn’t have a ranking on Google, Yahoo, or MSN is useless to the owner of that site, just like having any business without a single advertising medium. Those 3 search engines along with others will bring you over 80% of your business through your website and online mediums.
Let the pros market your site…
With over 10 years of combined experience in Search Engine Optimization, the Internet Marketing Consultants and Genex Marketing will optimize your website so that Google, Yahoo, MSN, as well as other search engines will give your website top level rankings.
We also know the importance that just one customer can bring to a business, thats why no one should walk out of your store without purchasing something. The same goes for a website, when a targeted customer sees your website, they need to be converted to a paying client.
Take a look at some of the specific ways we can optimize your website:
Usability and Functionality
The usability and functionality of your website can make the difference between and long term customer, or someone who disregards your website within seconds. An easy to use, functional website will motivate more browsers to turn into buyers.
The usability and functionality of your website can make the difference inbetween a valued, long term relationship with a customer, or just another broswer who will never consider your company seriously.
With our up to date, timeless website designs we ensure customer usability is priority #1 and no customer leaves the site without being able to acess vital information.
Get in touch with us to find out how we can help you increase the Usability and Functionality of your website.
Search Engine Optimization
Search Engine Optimization ensures that your website maintains a high ranking on the top search engines for your qualified search phrases. Hence driving more customers to your website and business
Search Engine Optimization is the act of staying in compliance with the search engines policies to make sure your website gets a high ranking. Statistics show that if a website is not ranked on page one of the search engine, estimated loss of traffic is up to 90%.
With our experience as Search Engine Optimization specialists, we can provide you with the techniques and strategies to take your website to the top pages of the search engines. Using up to date techniques and proving our skills time after time we have become industry recognized professionals in SEO.
SEO skills include:
- Title Tage Integration
- Optimized Meta Tags
- Keyword Implementation
Contact Us to see how we can help your Search Engine Optimization.
Conversions/ROI
Optimizing your website for optimum conversions and Return On Investment ensures that your browsers will take your “Call to Action” and sign up to your list, buy your product or whatever else you are trying to promote on your website.
The third step of Website Optimization, to some the most important and tangible is the conversions and Return on Investment. Implementation of this is unique and individual to every single business. Missing out on critical elements on your page can create the difference between and conversion and not. We will ensure your website is optimized to convert whatever product or service you own.
How do you know what your Return on Investment is? Do you want to sit down for hours trying to calculate your traffic vs. your sales vs. which keywords they came frome? At Genex we think this is a waste of time. We will implement Analytics tracking software which will automatically check your:
- Overall Traffic
- Unique Page views
- Keyword Specific Generated traffic
- Page Bounce Rate
- Keyword to Conversion tracking
Contact Us to find out how we can increase your Conversions and Return on Investment.
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